Veterans Day Sale

Military & First Responders

$1,000 Exclusive Bonus Cash

Thank you for your service. Ford is offering an exclusive $1,000 Bonus Cash to eligible active, retired, and veteran U.S. Military members and First Responders (including household/family members) on qualifying new vehicles through Nov 19, 2025.

Start Verification (FordRecognizesU / ID.me)

How to claim: Verify at FordRecognizesU ? Save or print certificate ? Bring certificate to Rusty Eck Ford at purchase/lease.

Veteran and First Responder Discount

Or — verify at FordRecognizesU and bring your certificate to the store. Limit one claim per person.

Questions? Call (316) 677-1390 or email info@rustyeckford.com.


May not represent actual vehicle. (Options, colors, trim and body style may vary)